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E-Commerce of the TorqueForm

Re-Engineering E-Commerce to Empower You

Privacy Policy

Updated: 11/07/2024

Welcome to the TorqueForm Tribrid (Luxauro, TF Empires, and Gold Metal Guild) (“we,” “us,” “our”), your reliable online marketplace. We connect customers, merchants, clients, professionals, and founders, facilitating transactions and services securely. This Privacy Policy details our policies regarding the collection, use, and disclosure of personal information we receive from users of our site and the choices you have associated with that information. By using the Service, you agree that you are at least 18 years of age and you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.

1. Introduction

This Privacy Policy applies to all site visitors, registered users, and all other users of our platform and the information that we collect about you when you use our websites, mobile applications, features, and other products and services, collectively the “Platform Services.”

By using the site, you agree to the collection and use of information in accordance with this policy.

2. Information Collection

  • Personal Identification Information: We collect information you provide, including, but not limited to, when you register on the site, place an order, subscribe to a newsletter, fill out a form, or enter information on our site. This may include names, email addresses, mailing addresses, phone numbers, and financial information.
  • Non-personal Identification Information: We may collect non-personal information about Users whenever they interact with our Site. This may include, but is not limited to, the browser name, the type of computer, and technical information about Users’ means of connection to our Site, such as the operating system and the Internet service providers utilized.
  • Merchant Information: Merchants and GMG Professionals must provide additional information, including business name, business ID/Tax ID, and product details.
  • Content Information: We may collect information about you when you participate in the forums, message other users, or communicate by any other means on or through the Platform Services.
  • Credentials: Depending on the Platform Services you use, you may provide us with credentials for your account(s) (for example: if you need technical assistance).
  • Communications With Us: You may also provide us with information when you respond to surveys, communicate with our Teams about a support question, post a question in our public forums, or sign up for a newsletter. When you communicate with us via form, email, phone, discussions in the forums, comment, or otherwise, we store a copy of our communications (including any call recordings as permitted by applicable law).
  • Automatically Collected Information:
    • Log information: We collect some information that web browsers, mobile devices, and servers typically make available (e.g., browser type, IP address, unique device identifiers, etc.).
    • Transactional information: When you make a purchase through our Platform Services, we collect information about the transaction, such as product details, purchase price, and the date and location of the transaction.
    • Usage information: We collect information about your usage of our Platform Services, such as page views, searches on our website, or your device details.
    • Location information: We may determine the approximate location of your device from your IP address.
    • Stored information: We may access information stored on your device(s) such as when you upload media to your account.
    • Cookies & other related technologies: Cookies and other related technologies help us, for example, to identify and track visitors, usage, and access preferences for our Platform Services.
  • Information We Collect from Other Sources
    • Third Party Login: If you create or log in to your Luxauro.com account through another service (like Google) we’ll receive associated login information (e.g. a connection token, your username, your email address)
    • Connecting Social Accounts: By connecting your social media accounts to your Luxauro.com, TFEmpires.com, or UntreadGlory.com account you may be publicly sharing any and all publicly shared information on the social media account with other users and with us.
    • Financial Account Info: If you make a purchase through our Platform Services we may receive information from Stripe, such as some account info.

Google Ads and Retargeting We use Google Ads to measure the effectiveness of our advertising and to provide ads tailored to your interests. Google Ads uses cookies and similar technologies to collect data about your interactions on our website, such as the pages you visit and actions you take. This information helps us serve relevant ads and understand the performance of our campaigns.

To learn more about Google’s use of data, please review Google’s Privacy Policy. You can also manage your ad preferences through Google Ad Settings.

Users may opt out of targeted ads by going to the Network Advertising Initiative (NAI) opt-out page.

The information we receive may depend on which Platform Services you use or authorize and what options are available.

Third-party services may also give us information, like mailing addresses for individuals who are not yet our users (but we hope will be!). We may use this information for marketing purposes like postcards and other mailers advertising our Platform Services.

3. Information Use

Some of the purposes that we may use the information we collect include, but are not limited to:

  • Providing our Platform Services,
  • Personalizing user experience,
  • Ensuring quality, maintaining safety, and improving our website,
  • Marketing our Platform Services, measuring, gauging, and improving the effectiveness of our marketing,
  • Protecting our Platform Services, our users, and the public,
  • Fixing problems with our Platform Services,
  • Process transactions,
  • Arrange for deliveries,
  • Communicating with users,
  • Send periodic emails regarding orders or other products and services.

4. Information Sharing and Disclosure

  • We never directly sell your personal information in the conventional sense (i.e., for money).
  • Affiliates and independent contractors: We may disclose information about you to our subsidiaries and independent contractors who need the information to help us provide our Platform Services or process the information on our behalf.
  • Third-party vendors: We may share information about you with third-party vendors who need the information in order to provide their services to us, or to provide their services to you or your site. This includes vendors that help us provide our Platform Services to you (like Stripe, which powers payments on Luxauro.com and TFEmpires.com, payment providers that process your credit and debit card information, payment providers you use for your own ecommerce operations, fraud prevention services that allow us to analyze fraudulent payment transactions, cloud storage services, hosting providers, postal and email delivery services that help us stay in touch with you, customer chat and email support services that help us communicate with you, registrars, registries, and those that may assist us with our marketing efforts (e.g., by providing tools for identifying a specific marketing target group or improving our marketing campaigns, and by placing ads to market our Platform Services); those that help us understand and enhance our Platform Services (like analytics providers); those that make tools to help us run our operations (like programs that help us with task management, scheduling, word processing, email and other communications, and collaboration among our teams); other third-party tools that help us manage operations; and companies that make products and services available on our websites (like the Merchants and GMG Professionals on Luxauro.com), who may need information about you in order to, for example, provide technical or other support services to you. We require vendors to agree to privacy commitments in order to share information with them. Other vendors are listed in our more specific policies (e.g., our Cookie Policy).
  • Legal Requirements: We disclose information as required by law, when we believe disclosure is necessary to protect our rights, or to comply with a judicial proceeding, court order, or legal process served on our Website.
  • Business Transfers: In case of a merger, acquisition, or sale of all or a portion of our assets, users’ personal information will likely be among the assets transferred.
  • To protect rights, property, and others: We may disclose user information if or when we believe in good faith that disclosure is reasonably necessary to protect the property or rights of us, our affiliates, third parties, or the public at large.
  • With your consent: We may share and disclose information with your consent or at your direction. For example, we may share your information with third parties when you authorize us to do so.
  • Aggregated or de-identified information: We may share information that has been aggregated or de-identified, so that it can no longer reasonably be used to identify you. For instance, we may publish aggregate statistics about the use of our Platform Services, or share a hashed version of your email address to facilitate customized ad campaigns on other platforms.
  • Account owners: If you have a Luxauro.com account and interact with another account using our Platform Services, your information may be shared with the administrators of the account. For example, if you make a purchase from a Luxauro.com Merchant or GMG Professional or back a TFEmpires.com Founder’s project, certain information will be shared with the Merchant, GMG Professional, or Founder, including your name and address.
  • Published support requests: If you send us a request for assistance (for example, via a support email or one of our other feedback mechanisms), we reserve the right to publish that request in order to clarify or respond to your request, or to help us support other users.
  • Public information: Any information that you choose to make public will be publicly visible.

YOU ARE SOLELY RESPONSIBLE, AND WE WILL NOT BE HELD LIABLE, FOR THE INFORMATION THAT YOU SHARE, AND THAT IS SHARED ON YOUR ACCOUNT, ON OUR SITE OR THROUGH THE PLATFORM SERVICES. WE RESERVE THE RIGHT, BUT NOT THE OBLIGATION, IN OUR SOLE DISCRETION, TO MONITOR, EDIT, AND/OR REMOVE ANY INFORMATION THAT YOU SHARE.

5. Compliance With Laws

We will disclose your Personal Information only in response to a subpoena, court order, or other governmental request, or when we believe in good faith that disclosure is reasonably necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.

6. User Choices and Rights

  • Opt-out: Users may opt-out of future emails, change their personal information, or delete their account by contacting us directly.
  • Limit the information that you provide: If you have an account with us, you may choose not to provide optional account information, profile information, or transaction and billing information. Please keep in mind that if you do not provide this information, certain features of our Platform Services — for example, products sold on Luxauro.com — may not be accessible.
  • Limit access to information on your mobile device: Your device or web browser should have options available that allow you to discontinue our ability to collect stored information or location information (i.e., removal or rejection of browser cookies). If you choose to limit this, you may not be able to use certain features or this may cause certain features to not function properly, like searching for local products on My Own Luxauro.

If you are located in certain parts of the world, including some US states and countries that fall under the scope of the European General Data Protection Regulation (aka the “GDPR”), you may have certain rights regarding your personal information, like the right to request access to or deletion of your data.

European General Data Protection Regulation (GDPR)

If you are located in a country that falls under the scope of the GDPR, data protection laws give you certain rights with respect to your personal data, subject to any exemptions provided by the law, including the rights to:

  • Request access to your personal data;
  • Request correction or deletion of your personal data;
  • Object to our use and processing of your personal data;
  • Request that we limit our use and processing of your personal data; and
  • Request portability of your personal data.

You also have the right to make a complaint to a government supervisory authority.

US Privacy Laws

Laws in some US states, including California, Colorado, Connecticut, Utah, and Virginia, require us to provide residents with additional information about the categories of personal information we collect and share, where we get that personal information, and how and why we use it. You’ll find that information in this section (if you are a California resident, please note that this is the Notice at Collection we are required to provide you under California law).

In the last 12 months, we may have collected the following categories of personal information, depending on the Platform Services used:

  • Identifiers (like your name, contact information, and device and online identifiers);
  • Commercial information (your billing information and purchase history, for example);
  • Characteristics protected by law (for example, you might provide your gender as part of a research survey for us);
  • Internet or other electronic network activity information (such as your usage of our Platform Services, like the actions you take as an administrator of a Luxauro.com account);
  • Geolocation data (such as your location based on your IP address);
  • Audio, electronic, visual or similar information (such as your profile picture, if you uploaded one);
  • Professional or employment-related information (for example, your company information if you are a Merchant or GMG Professional on Luxauro.com); and
  • Inferences we make (such as likelihood of retention or attrition).

In some US states you have additional rights subject to any exemptions provided by your state’s respective law, including the right to:

  • Request a copy of the specific pieces of information we collect about you and, if you’re in California, to know the categories of personal information we collect, the categories of business or commercial purpose for collecting and using it, the categories of sources from which the information came, and the categories of third parties we share it with;
  • Request deletion of personal information we collect or maintain;
  • Request correction of personal information we collect or maintain;
  • Opt out of the sale or sharing of personal information;
  • Receive a copy of your information in a readily portable format; and
  • Not receive discriminatory treatment for exercising your rights.

When you contact us about one of your rights under this section, we will need you to verify that you are the owner of the account in question before we are able to disclose or delete anything. For example, if you are a user, we will need you to contact us from the email address associated with your user account. You may also designate an authorized agent to make a request on your behalf by giving us written authorization. In any event, we reserve the right to still require you to verify your identity with us.

7. Cookies and Tracking Technologies

We use cookies to maintain the continuity of sessions and customize the user experience. If you reject cookies, you may still use our site, but your ability to use some areas of our site will be limited or may not work.

8. Appeals Process for Rights Request Denials

In some circumstances we may deny your request to exercise one of these rights. For example, if we cannot verify that you are the account owner, we may deny your request to access the personal information associated with your request. As another example, if we are legally required to maintain a copy of your personal information we may deny your request to delete your personal information.

In the event that we deny your request, we will communicate this fact to you in writing. You may appeal our decision by responding in writing to our denial email and stating that you would like to appeal. In the event that your appeal is also denied this information will be communicated to you in writing.

If your appeal is denied, in some US states (Colorado, Connecticut, and Virginia) you may refer the denied appeal to the state attorney general if you believe the denial is in conflict with your legal rights. The process for how to do this will be communicated to you in writing at the same time we send you our decision about your appeal.

9. Data Security

We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information and data stored on our Site.

While no online service is 100% secure, we work very hard to protect your information against unauthorized access, use, alteration, or destruction, and we take reasonable measures to do so. We constantly monitor our Platform Services for potential vulnerabilities and attacks.

To enhance the security of your account, we strongly encourage you to enable our advanced security settings, like Two Step Authentication.

10. Data Breach Notification Procedure

  • Definition of a Data Breach: A data breach occurs when unauthorized access, loss, destruction, theft, or use of personal information that we hold is confirmed. This can involve any kind of personal data, including but not limited to names, email addresses, financial records, and confidential correspondence.

  • Detection and Reporting: We employ a variety of security measures to detect and prevent unauthorized access to or misuse of personal information. In the event of a data breach, our internal security team will initiate an immediate investigation to verify and assess the breach. All suspected breaches must be reported within 24 hours of discovery to our team.

  • Assessment and Containment: Upon confirmation of a breach, a rapid assessment will be conducted by our security team in collaboration with IT and legal departments. The goals of this assessment are:

    • To determine the scope and impact of the breach.

    • To identify the type of data involved.

    • To determine the initial cause and implement immediate measures to prevent further unauthorized access or loss.

    The containment and mitigation strategies will be tailored to the nature of the breach, focusing on securing data and closing off unauthorized access channels.

  • Notification Procedures: In accordance with applicable law, we are committed to notifying affected individuals and regulatory bodies without undue delay and, where feasible, not later than 72 hours after having become aware of it. Notifications to data subjects will include:

    • Description of the nature of the data breach.

    • The contact details where more information can be obtained.

    • A description of the likely consequences of the data breach.

    • A description of the measures proposed or taken by us to address the data breach.

    • Advice on steps the individual can take to protect themselves from potential harm.

    If required by law or regulation, we will also notify data protection authorities of the breach within the timeframe stipulated by applicable data protection law.

  • Documentation and Record Keeping: All data breaches will be documented in our breach register, including the facts surrounding the breach, its effects, and the remedial action taken. This documentation will be used to report the breach to relevant authorities and stakeholders, as necessary.

  • Review and Evaluation: After a breach has been dealt with, we will conduct a thorough review of the incident and our response to it. This review aims to improve our data handling and security measures, and to mitigate the risk of future breaches. Recommendations for improvements will be considered and changes implemented where appropriate.

  • Communication: Throughout the process of managing a data breach, we will maintain clear and open communication with all affected parties. Updates will be provided as more information becomes available and as required by law.

11. International Transfer of Information

We currently operate only in the U.S. but plan to expand to international markets. Information we collect may be stored, processed, and transferred between any of the countries in which we operate to enable us to use the information as described in this privacy policy.

12. Children’s Privacy

Our Service does not address anyone under the age of 18. We do not knowingly collect personally identifiable information from children under 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us.

13. Data Retention

We will retain your information for as long as your account is active or as needed to provide you services, comply with our legal obligations, resolve disputes, and enforce our agreements.

14. Changes to This Privacy Policy

This Privacy Policy is effective as of 10/25/2024 and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page. This Privacy Policy may be amended at any point in time at our sole discretion by posting a revised version. Unless stated otherwise, any accessing or using of our Site or continued use of our Platform Services after the effective date of any revised version constitutes your acceptance of that revised version. If we make any material change to this Privacy Policy or any portion therein, our posting of the revised version on our website, a notice on our Site, through the Platform Services, or by other means that we deem appropriate such as an email sent to Your email address that we have on file will serve as adequate notification. If you do not agree to this Privacy Policy, you may not access or use the Site or Platform Services. This Privacy Policy may be translated into other languages and should any conflicts arise between this English version and any translations, the English version shall control.

15. Contact Information

If you have any questions about this Privacy Policy, please contact us through our web form or via email.

You may also contact us at:

Luxauro, LLC

P.O. Box 904

Condon, MT, 59826